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Think Tank: The Hottest Holiday Beauty Trends in China

4 monthes ago   |   By WWD

As the biggest retail event on the planet, Singles Day, approaches, all eyes are on Alibaba. That's because China's e-commerce powerhouse generated $25.3 billion in gross merchandise volume last year during this annual event, which falls on Nov. 11.
U.S. and foreign cosmetics retailers and brands pay close attention to this sales holiday because cosmetics consistently ranks among the top product categories for China's cross-border, e-commerce shoppers. China's skin-care and cosmetics market is expected to reach $38 billion by the end of 2018, second only to the U.S. at $71 billion...
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