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Klarna Report Uncovers How Consumers Plan to Shop Post-pandemic

3 monthes ago   |   By WWD

As the U.S. reopens, so are consumer wallets. According to Klarna's new Reopening Insights report, as a majority of shoppers plan to refresh their closets, spend is also increasing over the next six months across clothing, footwear, beauty and travel.
Klarna's extensive report, which surveyed Gen Z, Millennial, Gen X and Baby Boomer shoppers in the U.S. from January to June 2021, aims to provide retailers with insights to tackle the months ahead.
Notably, consumers acknowledged the impact that the pandemic had on their shopping behaviors. While 69 percent of shoppers said their shopping...
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