Women

Bestseller brands partner with Bambuser for live shopping

8 days ago   |   By Fashion United

Danish fashion group Bestseller has announced that two of its brands, Name It and Vero Moda, have launched a live shopping broadcasting platform in partnership with Bambuser.
Name It, a childrenswear brand, will broadcast live several times per week with prominent Danish influencers participating as hosts or guests. The live shopping experience debuted Monday, February 22, and is available to Danish customers only.
Vero Moda, a brand tailored to young women, will run three shows in three days starting February 26 with an initial focus on Denmark, the Netherlands, and Germany.
While...
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