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Make Up For Ever Collaborates With Jessie J on Collection

1 month ago   |   By WWD

The Paris-based Make Up For Ever is continuing to build upon its Artist franchise, and its tapped Jessie J to help.
The 28-year-old singer, who was born Jessica Ellen Cornish, is the latest artist to partner with the brand. These artistic partnerships kicked off with Charlie XCX launched the Aqua XL Eyeliner Pencil this spring, followed by the Artist Rouge collection, a range of 45 lipsticks unveiled by Icona Pop this summer. All of these launches are part of Make Up For Ever's permanent collection, including four upcoming product ranges that Jessie J will help roll out over the course of...
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